Why would Woodford give away a car?

Why would Woodford give away a car?

As a constant underdog in a highly competitive industry, Woodford Car Hire has
managed to secure a place in the vehicle rental market as a company that puts
service excellence and customer satisfaction before all else.

You might think that Win a car for keeps is a gimmick or ruse –
something to grab your attention and then suck you into a black hole of fine print
and terms and conditions.

Well, it’s not a ruse at all, and there isn’t much you have to do to be the new
owner of a Nissan Almera. In fact, you don’t even have to be a Woodford regular
to win.

It isn’t a ploy, and it isn’t philanthropic or philosophical. We’re giving away a car
simply because we think we should.

As a constant underdog in a highly competitive industry, Woodford Car Hire has
managed to secure a place in the vehicle rental market as a company that puts
service excellence and customer satisfaction before all else.

But that doesn’t mean we’re pushovers when it comes to delivery. Having
established the company in 1991, our fleet has grown to over a thousand
vehicles operating from seven locations, including all four of South Africa’s major
airports. Serving a hugely diverse range of clients, our staff’s attention to detail
has earned us the coveted Feather Award in the Best Car Rental in 2012 at the
country’s three largest airports – but we’re not about to let that get to our heads.

We’re constantly trying to improve ourselves, and while we have managed
to keep up with our (much larger) competitors when it’s come to variety,
technology, and overall service delivery, we believe we’ve surpassed them in
maintaining that personal touch with you – the person we want to deal with,
always.

That’s why we’ve decided to give a car away. We want to give back because
we think you deserve our gratitude for giving us the time to engage with you,
whether you’re a Woodford client or not.

Go ahead and enter.